In The News
Benji Lanyado’s one-day Twitter adventure amassed 250 tweets, dozens of off-guide finds – and he even got to meet the local tweeters
TwiTrip to Brighton – the verdict http://bit.ly/gpw3SK
From 1 March, the Advertising Standards Authority (ASA) gets powers to police the claims companies make on websites and social networks.
Advertising watchdog to monitor website words http://bit.ly/ek09n5
Twitter Tips / Management
Reasons people ‘Unfollow’ Brands http://bit.ly/gPplKn
Did you know more than 50% users on Twitter unfollow a brand on Twitter because of boring or repetitive tweets?
UPDATED 08:30, 3/3 Without too much difficulty Charlie Sheen has racked up more than 1.1 million followers in 24-hours, but while the actor might have been all over TV, the web and the tabloids he didn’t get to that 1.1 million follower count on his own. He had a little help from some well connected friends.c
The story behind how Charlie Sheen got one million Twitter followers in 24-hours http://bit.ly/ibyZj4
Harnessing the power of Twitter for advertising is one of the holy grails of modern marketing. But does anyone know how?
Twitter bullish on small advertisers http://bit.ly/gE1X0J
As reported by Geeksmack last night, Twitter has suspended the @ceoSteveJobs account. We mentioned back in January that a new law in California prohibiting online impersonations put the account at risk, and Twitter had asked for changes.
Twitter officially suspends parody @CeoSteveJobs account http://bit.ly/eAWfEO
Some of the earliest and most raw reports of the revolution in Egypt were published on Twitter.
‘Tweets From Tahrir’ Collects Egypt Posts in a Book http://bit.ly/gG0fuy
Twitter has become one of the most popular ways for Internet marketers to spread their message, but if you don’t know how to harness this powerful tool, it can actually negatively impact your marketing campaign.
How To Become Super Popular http://bit.ly/eMDqXk
The number of Twitter accounts suspended for suspected criminal activity started to rise again during 2010, security company Barracuda Networks has reported.
Twitter’s ‘Dark Side’ Growing Once Again http://bit.ly/hOfZsb
Using Twitter as a branding tool means making your tweets casual and friendly—yet strategically formulated for marketing ROI. Here’s how
Do’s and Don’ts http://bit.ly/gKbFRD
Ever since reading Mark W. Schaefer’s excellent post on the importance of managing your followers on Twitter, I’ve been more and more aggressively blocking and reporting spammers as they attempt to follow me.
13 Ways to Spot a Twitter Spammer http://bit.ly/exjGZw #marketing #pr Via @thinkbigKC
In an attempt to stave off future Tunisia- and Egypt-inspired opposition protests, the government of the West African state of Cameroon has banned mobile Twitter.
Cameroon Bans Twitter http://bit.ly/g8DvlZ
Charlie Sheen’s Twitter tear has left in its wake a whole lot of broken records and scratched heads –- and the pile is only growing.
Charlie Sheen’s Twitter account breaks more records http://bit.ly/dSSV35
We discovered it lurking on the office iMac this week and decided to unleash it! Claire explains why Brand Monitoring using Social Media is so important – and gives some great tips on how to do it. A full transcript of the video is below.
Why Monitor Your Brand Online – #SocialMedia http://kz87s.th8.us via @SBTTraining
If you ever lamented the fact that Google never seemed to penalize big brands for their shady SEO practices, 2011 has been an interesting year.
Google penalizes another major retailer http://bit.ly/ePbZKk
Online Marketing
An SEO marketing expert says start-ups should be wary of aligning their businesses with celebrities, in light of the news that companies are starting to cash in on the hype surrounding controversial actor Charlie Sheen.
WINNING? Sheen a risky marketing machine http://bit.ly/fNiXvf via @ButchersHookVid
As product placement becomes allowed on British television, industry experts assess its potential value
What future for product placement? http://bit.ly/eej0QS
About Wendy Kier
